What Baby Boomer & Millennial Banking Customers Have in Common
Though born decades apart and into very different circumstances, Baby Boomer (born 1946-1964) and Millennial (born 1980-2000) customers show a surprising amount of overlap in their preferences and priorities for the customer experience at their banks. Baby Boomers are Aging Youthfully Baby Boomers came of age during the wild 1960s and 70s, and while they […]
