First Impressions Count
First impressions are hugely important in the world of digital banking, online shopping and the multitude of competition for attention in the digital space. Therefore, when thinking about your financial institution’s efforts to draw in new customers, respect them by creating trust and providing value, being as clear as possible about what makes your institution […]
What Can Your Financial Institution Gain From Social Media?
For financial institutions preoccupied with day-to-day operations, social media can feel burdensome. Many directors and executives see an online social media presence as a necessary evil — something that they won’t particularly benefit from, but are constantly told they need to do to keep up with other brands. However, social media offers a multitude of […]
A Quick FI Social Media Plan
Social media strategy should start off small. The most important thing is to get your social media presence off the ground, learn as you go, and improve over time. Use the steps of creating goals, developing good content, and creating a simple monitoring plan as a launchpad to either get your social media interactions off […]
Your Employees Are Your Social Media Secret Weapon
Establishing a social media strategy for a financial institution can feel daunting. Price barriers associated with external consultants, intricate analytics platforms. and wondering what you don’t know about social media can all feel like huge obstacles stopping your social media strategy from getting off the ground. Sometimes, an employee-led approach can be a great way […]
Growth and Change in Online Shopping
Financial Institutions spend a great deal of effort understanding customers on the back end of their transactions: Seeing their monthly statements, overall financial picture and helping them make educated decisions about their overall financial health. However, on the other side of those transactions is a complex and shifting world of transactions, many of which are […]
Q3 Financial Institution Trends
Technology is a major disrupting force in the world of financial institutions, and in quarter three, banks and credit unions should think about the way they are leveraging their FinTech partnerships and working with their mobile presence to enhance customer experience, stay competitive and lay the groundwork for meeting customer expectations in the future. The […]