Financial Institutions: Staying the Course Amid Big Tech Disruption
Apple’s recent release of the Apple Card follows a familiar trend: tech and major tech organizations playing a disruptive role in financial services. For bank and credit union executives, these types of changes can feel like an existential crisis. However, while things are changing faster than ever before, financial services decision makers need to see […]
Consumers (Sometimes) Like Self-Service
Self-service opportunities in banking can streamline a customer touchpoint, increase utility of your brand and allow your organization to provide more value by focusing on complex tasks customers truly wouldn’t be able to handle themselves. The key is knowing when and where to utilize self-service, and any pitfalls that can change this approach into a […]
Pilots and Organizational Change
Financial institutions are consistently seeking to improve their services, usually looking at their customer interactions on a micro-level. The process of creating long term, organizational change around these interactions can be intimidating, especially when change in customer experience runs the risk of disappointing. However, by breaking down the customer journey, identifying key points, testing change […]
The Evolving Digital Financial Institution
The customer experience for financial institutions, and customers’ perceptions of banks and credit unions, are changing. In a constantly evolving industry (and one that is evolving quicker than it ever has in the past), it’s important to take a step back and understand the current state of financial services. At a high level, customers want […]
Moving Your Small/Mid-Sized Community Financial Institution to Digital
Small and mid-sized community financial institutions have always performed well when it comes to in-branch customer satisfaction. However, the according to The Financial Brand, community financial institution customers are most often dissatisfied with their FI’s digital capabilities and experience when compared to large national banks. By leveraging your internal staff, seeking out the right talent […]
Predictive Analytics for Financial Institutions
Predictive analytics is already changing the world. Stock brokers, Netflix and data miners are all using customer data to anticipate needs, create valuable offerings and better communicate with their customer base. Financial institutions have huge potential with analytics, both in terms of customer data and the capacity to help customers by better understanding their behaviors. […]
